Careers

At Kissterra, we are revolutionizing the insurance industry with the world's first Marketing OS - a comprehensive solution tailored to the unique marketing and distribution needs of insurance organizations.

Our intelligent solutions combine the power of AI, machine learning, and real-time data to reshape marketing strategies and drive profitable growth for top insurers.

Founded in 2015 and headquartered in Israel, Kissterra partners with leading US insurance companies, helping them uncover hidden growth opportunities and optimize their marketing budgets with unparalleled precision and efficiency.

We are looking for a data-driven, results-oriented, and execution-focused Remarketing Manager to take full ownership of Kissterra’s multi-channel remarketing engine. In this role, you will play a pivotal role in expanding our full-funnel re-engagement strategy and leading its execution. In this role, you will manage our existing workflows while actively building, scaling, and optimizing new high-impact remarketing channels. Your primary mission is to re-engage high-intent insurance shoppers across all touchpoints most effectively and efficiently, driving value to shoppers and customers.

Key Responsibilities:

• Develop, execute, and scale Kissterra’s full-funnel remarketing strategy across all customer re-engagement touchpoints.
• Own and manage existing remarketing channels while leading the end-to-end setup, launch, and optimization of new remarketing channels, including emails and calls. 
• Design cross-channel lifecycle sequences and lead follow-up mechanisms to re-engage potential shoppers and maximize Lifetime Value (LTV).
• Continuously test and refine messaging, audience segmentation, contact frequency, trigger timing, and follow-up strategies across remarketing channels.
• Analyze conversion funnels and customer journey data to identify drop-off points and implement automated workflows that increase re-engagement efficiency.
• Utilize BI tools and data analytics to translate performance data into actionable optimization strategies and campaign improvements.
• Collaborate with internal operations and external partners and vendors to establish, monitor, and scale outbound processes and operations.

Requirements:

• 3+ years of hands-on experience in remarketing, performance lifecycle marketing, CRM marketing, campaign management, or or lead follow-up optimization, preferably in high-volume digital marketplaces, lead generation, fintech, or insurtech.
• Proven experience designing and executing multi-channel remarketing campaigns across email, SMS, and outbound/inbound phone workflows to drive customer reactivation and conversion. 
• Proven experience managing and optimizing multi-channel customer outreach activities, including email campaigns and outbound calling or lead follow-up processes.
• Demonstrated track record of building re-engagement channels or lifecycle programs from the ground up, moving from initial setup to scaled execution.
• Strong analytical capabilities with experience tracking KPIs, evaluating unit economics, and translating data into actionable optimization strategies.
• Strong understanding of customer engagement, conversion optimization, and lead management.
• A proactive, data-obsessed and results-oriented mindset with strong ownership, high attention to detail and problem-solving skills.
• Advanced Excel skills; experience with BI tools, CRM platforms, and/or marketing automation tools.