What is a ‘data-driven’ marketing solution for insurance?

Tirtza Bensoussan June 11, 2024
Contents

    We believe that data is the heart of the insurance business and that all the relevant data should be viewable in one database for your use. Therefore, we developed a marketing operating system that collects, stores, and connects all data, including the first and third-party data in one database. This data can be used for operation, monitoring, and management of your marketing efforts.

    Tirtza Bensoussan
    Head of Marketing
    I’m passionate about blending data-driven insights with creative strategies to help insurance carriers grow. When I’m not diving into marketing campaigns, you’ll find me exploring new tech trends, enjoying a good book, or traveling with my family.
    Read more articles by Tirtza Bensoussan

    Related Posts

    Blog

    3 Key Metrics for Optimizing Insurance Customer Acquisition

    Learn how optimizing insurance customer acquisition with key metrics like LTV, CAC, and their ratio can boost profitability.
    Read more

    Blog

    Unlocking Profitability: Optimizing Lead Acquisition for Insurers

    Discover how Kissterra Beacon is optimizing lead acquisition for insurers by offering real-time visibility, AI-driven insights, and automated bidding.
    Read more

    AI, Marketing

    Boost Profitable Growth Through Data-Driven Lead Acquisition [Whitepaper]

    Learn how to leverage real-time data, AI insights, and Kissterra Beacon's powerful tools to enhance your lead gen and maximize ROI.
    Read more
    Book a Demo